Posts Tagged ‘ Marketing ’

September 6th 1959: The Barbie Doll Hits the Market

Sep 9th, 2008 | By James Green | Category: Marketing

Barbie has been an important part of the toy fashion doll market for nearly fifty years, and has been the subject of numerous controversies and lawsuits, often involving parody of the doll and her lifestyle. In recent years, Barbie has faced increasing competition from the Bratz range of dolls.
The doll was the brain child of [...]



3rd September 1995: EBay Founded

Sep 8th, 2008 | By James Green | Category: Business News, Marketing

The online auction Web site was founded in San Jose, California, by French-born Iranian computer programmer Pierre Omidyar on 3rd September 1995.
Originally the site was called AuctionWeb and was registered to Omidyar’s consulting business, Echo Bay Technology Group.  In 1997 Benchmark Capital offered $5 million in funding to develop the online auction idea and Omidyar [...]



28th August 1907: UPS Opens for Business

Sep 4th, 2008 | By James Green | Category: Business News, Marketing

Seeing an opportunity to work for himself 19-year-old, James E. (“Jim”) Casey, borrowed $100 from a friend and established the American Messenger Company in Seattle, Washington.
According to accounts given by Jim there were quite a few messenger services already in the Seattle area, some of which he had worked for in the past and his [...]



Windows 95 went on sale on 24th August 1995

Sep 4th, 2008 | By James Green | Category: Business News, Marketing

During development it was referred to as Windows 4.0 or by the internal codename Chicago and It was a significant progression from the company’s previous Windows products.
Windows 95 was intended to integrate Microsoft’s formerly separate MS-DOS and Windows products and includes an enhanced version of DOS, often referred to as MS-DOS 7.0. It featured significant [...]



The World’s First Mail Order Catalogue was published on 18th August 1872

Aug 18th, 2008 | By James Green | Category: Marketing

The first mail-order catalogue was published by Chicago based Montgomery Ward & Co. and though the first edition was only a single sheet of paper it began what became a massive global industry.
Ward started the company in 1872 with $2,400 capital and the aim of buying large quantities of merchandise wholesale and then selling it [...]



Netscape changes the World Wide Web

Aug 11th, 2008 | By James Green | Category: Business News, Marketing

For those who were not acquainted with the wonders of the Web browser, or at least with its mighty financial potential, August 10, 1995, was an eye-opening day.
That’s because Netscape Communications Corporation, developer of Navigator, then the most popular software for surfing the World Wide Web, went public with what became the largest Initial Public [...]



On 31st July 1928 - MGM’s Leo the lion roared for the first time

Aug 5th, 2008 | By James Green | Category: Business News, Marketing

He introduced MGM’s first talking picture, White Shadows on the South Seas.
Since 1923 MGM had used a lion as its trademark. The first was actually called Slats and he was not even America, having been born in Dublin zoo.
In 1928 Slats was replaced by the almost identical Jackie and it was Jackie whose roar was [...]